Вручение декабрь 2014 г. — стр. 16

Дата проведения: декабрь 2014 г.

Лучшая иллюстрированная книга

Марк Петт 0.0
From the creator of The Boy and the Airplane, a touching wordless picture book about a little girl, a shiny bicycle, and the meaning of persistence—with an unexpected payoff.

A little girl sees a shiny new bicycle in the shop window. She hurries home to see if she has enough money in her piggy bank, but when she comes up short, she knocks on the doors of her neighbors, hoping to do their yardwork. They all turn her away except for a kindly old woman.

The woman and the girl work through the seasons, side by side. They form a tender friendship. When the weather warms, the girl finally has enough money for the bicycle. She runs back to the store, but the bicycle is gone! What happens next shows the reward of hard work and the true meaning of generosity.

Wordless, timeless, and classic, The Girl and the Bicycle carries a message of selflessness and sweet surprises and makes an ideal gift for graduations and other special occasions.
Келли Дипуччио 0.0
This is the story of four puppies: Fi-Fi, Foo-Foo, Ooh-La-La, and Gaston. Gaston works the hardest at his lessons on how to be a proper pooch. He sips - never slobbers! He yips - never yaps! And he walks with grace - never races! Gaston fits right in with his poodle sisters.But a chance encounter with a bulldog family in the park-Rocky, Ricky, Bruno, and Antoinette-reveals there's been a mix-up, and so Gaston and Antoinette switch places. The new families look right...but they don't feel right. Can these puppies follow their noses-and their hearts-to find where they belong?
Лоис Элерт 0.0
A behind-the-scenes tour of Ehlert's books and book-making process - encouraging readers to explore their own creativity.
Ильчи Ли 0.0
We are more than our body and brain; we are all precious beings with souls. You may doubt the existence of your soul, but that may be because you have had little conscious knowledge or experience with it. Your soul is always whispering to you, but its voice is often drowned out in everyday life by a cacophony of countless thoughts and emotions. Even if you heard it once, over time you may have forgotten it. Yet your soul wants to be free, like a bird soaring in the azure sky. Your thoughts and emotions, heavy from past memories, attachments, and fixed ideas, weigh down your soul and keep it trapped. To free your soul, you need to release your thoughts and emotions first, and begin to listen to your soul's voice. Ilchi Lee wrote this short, illustrated story of a man named Jay and his relationship with his soul, symbolized by a sweetly, singing bird, to help you remember your soul. It is his own story, and he believes it is many people's story. Traveling life's journey with Jay, you rediscover what is most precious and important, and the wisdom, meaning, and potential that come from your soul. Accompanying the story are a guided meditation CD with two audio tracks and a 21-Day Meditation Journal to help you begin your own journey to a close relationship with your soul. They guide you in releasing and purifying your thoughts and emotions and take you on a flight with your own bird of the soul, enabling you to experience your soul's freedom. Consciously connect and communicate with your soul for 21 days, and your soul will gradually expand and finally take its proper place at the center of your life.
Мак Барнет 0.0
From the award-winning team behind Extra Yarn, and illustrated by Jon Klassen, the Kate Greenaway-winning creator of This Is Not My Hat and I Want My Hat Back, comes a perfectly paced, deadpan tale full of visual humour. Sam and Dave are on a mission. A mission to find something spectacular. So they dig a hole. And they keep digging. And they find ... nothing. Yet the day turns out to be pretty spectacular after all. Attentive readers will be rewarded with a rare treasure in this witty story of looking for the extraordinary – and finding it in a manner they'd never expect.

Лучший бизнес

Лауреат
София Амарузо 3.8

Собрано 20 112 голосов.

Как и все книги издательства «Одри», #GIRLBOSS - настоящая инструкция по исполнению мечты. Мечты о своем бизнесе, о грандиозных проектах, о финансовой свободе, об обретении призвания. Благодаря этой книге, ты вместе с Софией Аморузо сможешь: - создавать первые винтажные луки из одежды, найденной в секретном секонд-хенде; - погружаться в безумный азарт аукционов на eBay; - придумывать и воплощать в реальность сайт своего бренда; - заключать договоры с культовыми дизайнерами, не принимая отказов; - наблюдать, как твой бизнес растет на 700% в год; - купить дом с бассейном и отпраздновать очередную победу в любимом «Старбаксе»; - создать свою философию и строго ей следовать; - незаметно для себя превратиться из обычной девчонки в настоящую #ГЕРЛБОСС!!!
Стивен Дж. Дабнер, Стивен Левитт 4.0
The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.

Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally — to think, that is, like a Freak.
Levitt and Dubner offer a blueprint for an entirely new way to solve problems, whether your interest lies in minor lifehacks or major global reforms. As always, no topic is off-limits. They range from business to philanthropy to sports to politics, all with the goal of retraining your brain. Along the way, you’ll learn the secrets of a Japanese hot-dog-eating champion, the reason an Australian doctor swallowed a batch of dangerous bacteria, and why Nigerian e-mail scammers make a point of saying they’re from Nigeria.
Some of the steps toward thinking like a Freak:
- First, put away your moral compass — because it’s hard to see a problem clearly if you’ve already decided what to do about it. - Learn to say “I don’t know” — for until you can admit what you don’t yet know, it’s virtually impossible to learn what you need to. - Think like a child—because you’ll come up with better ideas and ask better questions. - Take a master class in incentives — because for better or worse, incentives rule our world. - Learn to persuade people who don’t want to be persuaded — because being right is rarely enough to carry the day.
Learn to appreciate the upside of quitting — because you can’t solve tomorrow’s problem if you aren’t willing to abandon today’s dud.
Levitt and Dubner plainly see the world like no one else. Now you can too. Never before have such iconoclastic thinkers been so revealing — and so much fun to read.
Эд Кэтмелл, Эми Уоллес 4.4
As a young man, Ed Catmull had a dream: to make the world's first computer-animated movie. He nurtured that dream first as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged an early partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later and against all odds, Toy Story was released, changing animation for ever.
Since then, Pixar has dominated the world of animation, producing such beloved films as Monsters, Inc., Finding Nemo, The Incredibles, Up and WALL-E, which have gone on to set box-office records and garner twenty-seven Academy Awards. The joyousness of the storytelling, the inventive plots, the emotional authenticity: in some ways, Pixar movies are an object lesson in what creativity really is. Now, in this book, Catmull reveals the ideals and techniques, honed over years, that have made Pixar so widely admired-and so profitable.
Адам Браун 4.5
The riveting story of how a young man turned $25 into more than 200 schools around the world and the guiding steps anyone can take to lead a successful and significant life.

Adam Braun began working summers at hedge funds when he was just sixteen years old, sprinting down the path to a successful Wall Street career. But while traveling he met a young boy begging on the streets of India, who after being asked what he wanted most in the world, simply answered, “A pencil.” This small request led to a staggering series of events that took Braun backpacking through dozens of countries before eventually leaving one of the world’s most prestigious jobs to found Pencils of Promise, the organization he started with just $25 that has since built more than 200 schools around the world.

The Promise of a Pencil chronicles Braun’s journey to find his calling, as each chapter explains one clear step that every person can take to turn your biggest ambitions into reality, even if you start with as little as $25. His story takes readers behind the scenes with business moguls and village chiefs, world-famous celebrities and hometown heroes. Driven by compelling stories and shareable insights, this is a vivid and inspiring book that will give you the tools to make your own life a story worth telling.

*All proceeds from this book will support Pencils of Promise.
Майкл Льюис 4.2
Вышедшая в свет 1 апреля 2014 г. книга Flash Boys произвела фурор в финансовом мире Америки. В первую же неделю было продано 130 000 экземпляров, а ФБР объявило о начале расследования в отношении высокочастотного трейдинга (HFT). Это лишь подтверждает, что автор книги, американский писатель и финансовый журналист Майкл Льюис, попал в самую больную точку современного фондового рынка, который считается иконой глобального капитализма, а на деле представляет собой аферу, затеянную фондовыми биржами, крупными банками и высокочастотными трейдерами.
Разоблачила же эту аферу небольшая группа "парней с Уолл-стрит". Работая на разные компании, они отказались от высоко-оплачиваемых должностей, нашли друг в друге союзников и, сплотившись, вышли на тропу войны против финансовых воротил. Венцом их борьбы стало учреждение независимой биржи, справедливо устроенной по отношению ко всем участникам рынка. Книга будет интересна всем, кто причастен к биржевой торговле и кого интересуют ее тайные механизмы.
Austin Kleon 4.1

In his New York Times bestseller Steal Like an Artist, Austin Kleon showed readers how to unlock their creativity by stealing from the community of other movers and shakers. Now, in an even more forward-thinking and necessary book, he shows how to take that critical next step on a creative journey getting known. Show Your Work! is about why generosity trumps genius. It s about getting findable, about using the network instead of wasting time networking. It s not self-promotion, it s self-discovery let others into your process, then let them steal from you. Filled with illustrations, quotes, stories, and examples, Show Your Work! offers ten transformative rules for being open, generous, brave, productive. In chapters such as You Don t Have to Be a Genius; Share Something Small Every Day; and Stick Around, Kleon creates a user s manual for embracing the communal nature of creativity what he calls the ecology of talent. From broader life lessons about work (you can t find your voice if you don t use it) to the etiquette of sharing and the dangers of oversharing to the practicalities of Internet life (build a good domain name; give credit when credit is due), it s an inspiring manifesto for succeeding as any kind of artist or entrepreneur in the digital age."
Томас Пикетти 4.0
В "Капитале в XXI веке" Томас Пикетти предложил новый взгляд на проблему, которая в последние десятилетия обращает на себя все больше внимания, - проблему неравенства. Проанализировав огромные количества данных, французский экономист обнаружил следующую закономерность. При прочих равных быстрый экономический рост уменьшает роль капитала и его концентрацию в частных руках и приводит к сокращению неравенства, в то время как замедление роста имеет следствием возрастание значения капитала и увеличение неравенства. В исторической ретроспективе - а книга Пикетти охватывает огромный период от начала XVIII века до наших дней - рост влияния капитала прерывался лишь в двадцатом столетии как следствие двух мировых войн и кейнсианской политики Славного тридцатилетия (1945-1975).
Сегодня же мир возвращается к ситуации, когда неравенство неуклонно увеличивается, что может привести к тяжелым социальным и политическим последствиям. Впрочем, в отличие от Карла Маркса, с которым Пикетти часто сравнивают, француз не ограничивается лишь мрачной констатацией сложившегося положения и не предрекает крах капиталистической системы. Он предлагает меры, которые могли бы приостановить неблагоприятные тенденции.
Эрик Шмидт, Джаред Коэн 3.7
О чем эта книга
"Будущее уже наступило, просто оно неравномерно распределено", - писал фантаст Уильям Гибсон.
Эту истину могут подтвердить авторы книги "Новый цифровой мир", подробно описавшие завораживающую масштабную картину тектонических сдвигов в технологиях и общественном сознании во всех сферах жизни.
В книге нет ничего фантастического. "Просто" скрупулезно собранные примеры новейших разработок, текущие направления их развития и факты того, как новые технологии применяются людьми. Но это как раз то, из чего формируется наш завтрашний день.
Будущее уже здесь. Под обложкой этой книги.

Фишки книги
Ее написали люди, которые, возможно, стоят ближе всех к будущему: Эрик Шмидт (председатель совета директоров Google, с 2001 по 2011 год занимавший пост CEO компании) и Джаред Коэн (основатель и директор научного центра Google Ideas).
Ни одно утверждение не голословно - каждый факт документально подтвержден.

Для кого эта книга
Для тех, кто хочет знать, как изменят нашу жизнь технологии в ближайшие несколько лет. Для тех, кто ищет новые возможности бизнеса, обучения, досуга.

Мнение экспертов
Это самая актуальная - и при этом самая увлекательная - книга из когда-либо написанных о влиянии цифрового века на наш мир. Она на живых примерах дает четкое представление о том, какой властью наделяют людей интернет и другие коммуникационные технологии и как в новых условиях будут функционировать нации и компании. Это реалистичная и при этом исключительно оптимистичная книга - своего рода установка - мудрая и удивительно интересная.
Уолтер Айзексон, автор книг "Бенджамин Франклин", "Стив Джобс" и др.

Каждый день технологические инновации дают нам новые возможности для формирования собственной судьбы. Уникальный опыт разных людей, описанный здесь, показывает, какое будущее нас ждет, как изменится благосостояние, усилится связь с обществом и проявится подлинный его смысл - если сегодня сделать правильный выбор.
Билл Клинтон

Эта книга проливает свет на колоссальное влияние технологий на нашу повседневную жизнь, а также на невероятные открытия, которые готовит нам будущее. Возможно, после ее прочтения у вас будет больше вопросов, чем ответов, но в этом и смысл - ведь на пике возможностей мы лишь тогда, когда задаем себе вопрос: "А что же дальше?"
Элон Маск, соучредитель Tesla Motors и PayPal.
Бриджид Шульте 3.5

In her attempts to juggle work and family life, Brigid Schulte has baked cakes until 2 a.m., frantically (but surreptitiously) sent important emails during school trips and then worked long into the night after her children were in bed. Realising she had become someone who constantly burst in late, trailing shoes and schoolbooks and biscuit crumbs, she began to question, like so many of us, whether it is possible to be anything you want to be, have a family and still have time to breathe.

So when Schulte met an eminent sociologist who studies time and he told her she enjoyed thirty hours of leisure each week, she thought her head was going to pop off.

What followed was a trip down the rabbit hole of busy-ness, a journey to discover why so many of us ?nd it near-impossible to press the 'pause' button on life and what got us here in the ?rst place.

Overwhelmed maps the individual, historical, biological and societal stresses that have ripped working mothers' and fathers' leisure to shreds, and asks how it might be possible for us to put the pieces back together.

Seeking insights, answers and inspiration, Schulte explores everything from the wiring of the brain and why workplaces are becoming increasingly demanding, to worldwide differences in family policy, how cultural norms shape our experiences at work, our unequal division of labour at home and why it's so hard for everyone - but women especially - to feel they deserve an elusive moment of peace.
Саймон Синек 3.6
Leaders are the ones who run headfirst info the unknown.
They rush toward the danger.
They put their own interests aside to protect us or to pull us info the future.
Learders would sooner sacrifice what is ours.
And they would never sacrifice what is ours to save what is theirs.
Нир Эяль, Райан Хувер 3.9
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?

Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.

Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.

Eyal provides readers with:
• Practical insights to create user habits that stick.
• Actionable steps for building products people love.
• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
Бет Мэйси 0.0
The instant New York Times bestseller about one man's battle to save hundreds of jobs by demonstrating the greatness of American business.
Арианна Хаффингтон 3.0
Все больше и больше людей понимают, что настоящий успех - это нечто большее, чем просто высокая зарплата и престижный офис. Погоня за главными показателями успеха - деньгами и властью - привела к вспышке эпидемии эмоционального выгорания и болезням, вызванных стрессом. Все это разрушает наши отношения, семейную жизнь и, как это ни парадоксально, карьеру. Автор "Выдохшихся" Арианна Хаффингтон показывает, что современное понимание успеха буквально убивает нас. Она сформулировала новые, экологичные, правила успеха, по которым уже живут тысячи людей. Благодаря этой книге вы научитесь балансировать между карьерой и личной жизнью; справляться со стрессом, эмоциональным выгоранием и хронической усталостью; планировать свой распорядок с учетом сна, занятий спортом и хобби; а также находить время для самого главного и самых любимых.
Бен Хоровиц 4.0
Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.

While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in.

Filled with his trademark humor and straight talk, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz's personal and often humbling experiences.
Шон Платт 0.0
Write. Publish. Repeat. The No-Luck-Required Guide to Publishing
In 2013, Johnny B. Truant and Sean Platt published 1.5 million words and made their full-time livings as indie authors. In Write. Publish. Repeat., they tell you exactly how they did it: how they created over 15 independent franchises across 50+ published works, how they turned their art into a logical, sustainable business, and how any independent author can do the same to build a sustainable, profitable career with their writing.

Write. Publish. Repeat. explains the current self-publishing landscape and covers the truths and myths about what it means to be an indie author now and in the foreseeable future. It explains how to create books your readers will love and will want to return to again and again. Write. Publish. Repeat. details expert methods for building story worlds, characters, and plots, understanding your market (right down to your ideal reader), using the best tools possible to capture your draft, and explains proven best practices for editing. The book also discusses covers, titles, formatting, pricing, and publishing to multiple platforms, plus a bit on getting your books into print (and why that might not be a good idea!). But most importantly, Write. Publish. Repeat. details the psychology-driven marketing plan that Sean and Johnny built to shape their stories into "products" that readers couldn't help but be drawn into -- thus almost automatically generating sales -- and explores ways that smart, business-minded writers can do the same to future-proof their careers.

This book is not a formula with an easy path to follow. It is a guidebook that will help you build a successful indie publishing career, no matter what type of writer you are ... so long as you're the type who's willing to do the work.
Питер Тиль, Блейк Мастерс 4.1
Как создать компанию с нуля, привести ее к успеху, сделав лидером рынка? Питер Тиль, предприниматель, создавший платежную систему PayPal, и первый инвестор Facebook, считает, что основа любого успешного стартапа - уникальный продукт, дающий компании выигрышный статус монополии. Поэтому одно из важных условий выживания любого проекта - умение основателей смотреть на мир по-новому, чтобы заметить выигрышную идею, которую никто еще не развил.
Именно эти идеи, впервые озвученные на лекциях в Стэнфордском университете, легли в основу книги Питера Тиля.
На примере Facebook, Microsoft, eBay, Twitter, LinkedIn и многих других компаний, а главное - на собственном уникальном опыте работы в PayPal Питер поясняет, какую стратегию нужно выбрать начинающему бизнесмену, чтобы преуспеть при создании собственного стартапа.
Ha-Joon Chang 4.0
In his bestselling 23 Things They Don't Tell You About Capitalism, Cambridge economist Ha-Joon Chang brilliantly debunked many of the predominant myths of neoclassical economics. Now, in an entertaining and accessible primer, he explains how the global economy actually works—in real-world terms. Writing with irreverent wit, a deep knowledge of history, and a disregard for conventional economic pieties, Chang offers insights that will never be found in the textbooks.

Unlike many economists, who present only one view of their discipline, Chang introduces a wide range of economic theories, from classical to Keynesian, revealing how each has its strengths and weaknesses, and why there is no one way to explain economic behavior. Instead, by ignoring the received wisdom and exposing the myriad forces that shape our financial world, Chang gives us the tools we need to understand our increasingly global and interconnected world often driven by economics. From the future of the Euro, inequality in China, or the condition of the American manufacturing industry here in the United States—Economics: The User’s Guide is a concise and expertly crafted guide to economic fundamentals that offers a clear and accurate picture of the global economy and how and why it affects our daily lives.
Райан Холидей 3.9
В этой емкой и увлекательной книге Райан Холидей проливает яр­кий, сильный свет на путь, ведущий к хорошей жизни и эффективному лидерству. Показывая, как обращать неудачи, препятствия и обыденные неприятности в свою пользу, он предлагает множество простых в использовании приемов, которые каждый из нас может применять, чтобы исполнить свои мечты.

Для широкого круга читателей.
Грег МакКеон 4.1
Эта книга для всех, кто погряз в повседневных заботах и кому не хватает времени на самое важное. Автор книги, писатель и психолог Грег Маккеон, напоминает: ваши время и энергия бесценны, их нельзя тратить на те вещи и тех людей, которые на самом деле не важны для вас. Вы и только вы должны определять, что стоит ваших ограниченных ресурсов. Эссенциализм – это новый подход, который позволит вам делать меньше, но лучше – во всех сферах вашей жизни. Он очень четко разъясняет, как сфокусироваться на самом важном и избавиться от всего того ненужного, что вас окружает и мешает сосредоточиться на приоритетах.
Кевин Руз 0.0
Every summer, thousands of top college graduates pack their bags and head to Wall Street to start new lives as investment bankers and traders. Even after massive economic collapse, a career in the financial industry remains a tempting path for many of America's best and brightest. But what happens to these financiers-in-the-making once they get down to business? YOUNG MONEY is an unprecedented (and unauthorised) trip inside the well-guarded subculture of the young investment bankers and traders who have come to work on Wall Street since the financial crisis of 2008. Author Kevin Roose spent more than three years shadowing eight first and second-year workers at Goldman Sachs, Bank of America, Merrill Lynch and other leading investment firms. Through hundreds of interviews and mountains of original reporting, Roose became a fly-on-the-wall for the college recruiting sessions, pre-hire training programs, 100-hour workweeks, big bonuses, and wild parties that characterise the young Wall Street experience. But he also saw the self-doubt and soul-searching that seeped into the financial industry after the crisis, and the psychological effects that the industry's struggles had on twenty-somethings whose careers were just getting started. YOUNG MONEY is more than just a sordid cultural expose filled with 'models and bottles' excess; it is also an accessible look at the financial world's bottom rung, and the story of how the economic collapse changed a genreation's attitude toward money and success. In the same way that Scott Turow painted a vivid portrait of first-year Harvard Law students in One L, YOUNG MONEY reveals the undiluted voices of the young people on the front lines who are poised to rebuild Wall Street from the ground up.
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